- Develop and execute marketing strategies to generate business leads and drive revenue growth
- Identify and target key decision-makers and businesses
- Create and implement lead generation campaigns across various channels
- Collaborate with sales teams to align marketing efforts with business objectives
- Analyze and report on lead generation performance and conversion rates
- Build and maintain relationships with corporate clients and partners
*Requirements:*
- Bachelor's degree in Marketing, Business, or related field
- Experience in B2B marketing, lead generation, and sales support
- Strong understanding of the hotel industry and corporate travel market
- Excellent communication, interpersonal, and negotiation skills
- Analytical and problem-solving skills, with ability to measure campaign effectiveness
1. Bachelor's degree in Marketing, Business, or related field.
2. Experience in B2B marketing, lead generation, and sales support.
3. Strong understanding of the hotel industry and corporate travel market.
4. Excellent communication, interpersonal, and negotiation skills.
5. Analytical and problem-solving skills to measure campaign effectiveness.
Additionally, key skills required include:
1. Lead generation and conversion
2. B2B marketing and sales support
3. Corporate travel and hospitality industry knowledge
4. Digital marketing (email, social media, content marketing)
5. Data analysis and reporting (CRM, marketing automation tools)
6. Relationship-building and account management
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